Daffy grows accounts by 104%, assets under management by 151%, and donations by 311%, showcasing demand for its modern and market-expanding DAF platform

Daffy's Record-Breaking Growth Outpaces Donor-Advised Fund Market by 4.4X

Press
daffy@avenuez.com

Daffy.org, the modern platform for charitable giving, today announced the charity’s 2024 Year in Review, highlighting unprecedented growth in an already fast-growing category. Over the last 10 years, the number of DAF accounts has grown at a compounded annual growth rate of over 23.3% according to the NPT’s 2024 DAF Report. Some projections estimate that the total amount of assets in donor-advised funds will surge from approximately $250 billion today to over $1 trillion over the next 10 years¹. In 2024, Daffy grew its member accounts by 104%, 4.4x faster than the overall DAF market. Daffy has now added more donor-advised funds to its platform in 3 years than Vanguard Charitable did in its first 13. Daffy members contributed over $198 million in assets to their donor-advised funds in 2024 and donations increased by 311% compared to 2023 to over $40 million.

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Daffy 2024 Year In Review Infographic (Graphic: Business Wire)

Daffy, which stands for the Donor-Advised Fund for You™, launched a little over 3 years ago with a simple mission: help people be more generous, more often. Daffy has become the standard bearer for expanding the donor-advised fund as a giving vehicle beyond the ultra-wealthy and bringing new features to the outdated sector. Attracting members with accounts ranging in the hundreds to multi-millions, Daffy now manages over $324 million in charitable assets, an increase of 151% year over year, with 24% of all contributions to Daffy made in 2024 were transfers from other DAF providers.

“Daffy was founded to revolutionize charitable giving by making donor-advised funds accessible to everyone, not just the ultra-wealthy,” said Adam Nash, Co-founder and CEO of Daffy. “In just over three years, we’ve demonstrated that the combination of modern technology, lower barriers to entry, and innovative features like campaigns can drive generosity on an unprecedented scale. With over $324 million in assets and a growth rate far exceeding the industry standard, Daffy is proving that when you make giving easier and more impactful, people respond by giving more, year after year.”

In addition to its unique membership-based business model and relentless focus on user experience, Daffy’s 2024 was also fueled by its innovative features in the stock and crypto space, including first of their kind partnerships, including native support for Robinhood Crypto, access to Daffy for 900,000+ Betterment clients, and opening up a unique private stock donation program, with Figma as its inaugural launch partner. As a result, Daffy saw over $58 million in stock contributions, over $42 million in crypto contributions, and over $23 million in private stock.

Record-Breaking Year of Giving

Daffy saw record-breaking growth across multiple key metrics in 2024, solidifying its status as one of the fastest-growing donor-advised fund providers in the industry. Highlights include:

• Over the last decade, the number of DAF accounts has grown at a compounded annual growth rate of over 23.3%. In 2024, Daffy grew its member accounts by 104%, 4.4x faster.
• Over the last decade, donor-advised funds grew their assets at a compounded annual growth rate of 16%. In 2024, Daffy grew its assets by 151%, surpassing $324 million
• Over the last decade, the total value of donations from donor-advised funds grew at a compounded annual growth rate of 18.7%. In 2024, Daffy had a 311% increase in donations totaling more than $40 million given to over 6,700 unique charities.
• Charitable foundations are held to a legal standard of donating out at least 5% of their assets in a given year. While there is no specific requirement for DAFs, Daffy’s donation rate in 2024 was 38%.
• Daffy saw the number of donations increase by 164%, with the average amount donated up by 56% in 2024.
• Charities increasingly prefer ongoing support from recurring donations, and in 2024 43% of Daffy donations were recurring.

New Innovations Driving Growth

Daffy’s rapid growth in 2024 was marked by a commitment to making DAFs more impactful and further building the company’s innovative platform:

• Daffy 2.0: Daffy redesigned its platform creating a giving dashboard that not only displays comprehensive information about contributions and donations but also making every display actionable for its members.
• New Investment Options: Daffy added more investment options in 2024, with the addition of the new Bitcoin & Ethereum ETFs, Custom Portfolios, and native support for Solana, empowering members to grow their charitable funds in line with their financial goals.
• Chariot DAF Transfers: Daffy integrated Chariot’s DAFpay™, making it easier than ever for members to transfer their existing donor-advised funds to Daffy, saving members an average of $728 in fees.
• Private Stock Donations: Daffy launched the first platform for donating private stock, enabling employees at companies like Figma to contribute illiquid shares to charity, turning equity into impactful donations and unlocking significant tax savings.
• Workplace Giving Programs: Companies like Figma, Grindr, and Acorns adopted Daffy for Work, giving their employees access to personalized donor-advised funds and matching charitable gifts
• Crypto and Stock Integrations: Daffy partnered with Robinhood and Betterment to streamline crypto and stock donations. Now over 14 million customers of Robinhood Crypto & 900,000+ Betterment customers can donate stock & crypto directly through Daffy.

To learn more about Daffy and the generosity of its members, read Daffy’s 2024 Year in Review: https://www.daffy.org/resources/year-in-review-2024

About Daffy
Named one of Fast Company’s “Most Innovative Companies of 2024”, Daffy is the Donor-Advised Fund for You™, the ground-breaking, modern platform for charitable giving. The first platform to make giving an easy habit to keep by setting up one-time or recurring contributions with cash, debit, credit, Apple Pay, stock, index funds, mutual funds, and 200+ crypto assets, Daffy innovates the donor-advised fund technology to bring it back to its original goal of helping people give more easily and more regularly. With no minimum to get started and industry-low fees, Daffy allows anyone to set money aside, watch it grow tax-free, and donate to over 1.7+ million charities in the US, like a 401(K) for charitable giving. With fundraising capabilities, family features for families to give together, and a real-time feed of members’ philanthropic activity, Daffy taps into the inherently social nature of giving, helping people discover, inspire, and support the causes they care about most. Since its launch in September 2021, the Daffy community has grown to thousands with members’ account sizes ranging from $10 to over $10M. To give with Daffy, visit daffy.org or search “Daffy” in the App Store.

FOOTNOTE

1. The National Philanthropy Trust. ‘The DAF report.’ 2024. https://www.nptrust.org/reports/daf-report/.

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