Clikr Revolutionizes Fashion and Beauty Marketing With Innovative, Reward-Driven User Content Technology

NEC X Invests in MarTech Startup, Clikr, Newest Graduate of Elev X! Ignite Venture Studio Program

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NEC X, the Silicon Valley venture stud

io backed by NEC’s advanced technologies and global businesses, has announced that Clikr has graduated from its prestigious Elev X! Ignite program. Additionally, NEC X has invested in Clikr to help scale the AI-driven MarTech platform, which enhances customer-driven video content and ensures feedback authenticity. Clikr creates new monetization opportunities for ordinary users and loyal fans by sharing user-generated content.

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Laura Khoudari-Rico, CEO and Founder of Clikr (Photo: Business Wire)

Clikr is revolutionizing how customers interact with their favorite brands and products through shareable video reviews, helping brands foster more profound and lasting connections with target audiences. The platform offers advanced, AI-powered tools that help brands turn passive customers and users into impactful, loyal advocates, who capture and share their authentic, personal and engaging experiences after using a product.

“Clikr embodies the spirit of innovation and excellence that NEC X strives to cultivate in all our startups,” said Shintaro Matsumoto, President and CEO of NEC X. “Their AI solution holds the potential to enhance new purchasing experiences through possible collaboration with NEC’s technology, enriching people’s lives. Clikr has reimagined user engagement and is redefining how brands connect with their audiences.”

With a diverse and growing community of partners, users and influencers, Clikr’s platform offers a new and more cost-effective way to drive product exposure, increase web traffic and convert more sales. Recent research found that including authentic, user-generated reviews can increase the likelihood of purchasing a product by 270% or more.

Clikr addresses this need with its unique approach to user-generated content and community building, making it a premier choice for fashion and beauty brands seeking to revolutionize their e-commerce strategy and transition to social commerce.

By connecting brands with passionate content creators through its easy-to-use solution, Clikr cultivates an authentic community that transforms casual viewers into loyal fans and customers. Additionally, with tools to share shoppable videos, screen top-performing advocates, and monitor creator impact in real time, the solution empowers brands and influencers to maximize their reach. The company is already seeing rapid traction in the fashion and beauty industries.

“We are incredibly grateful for the support and resources provided by NEC X throughout our journey,” said Laura Khoudari-Rico, CEO of Clikr. “The Elev X! Ignite program has been instrumental in refining our technology and business model, enabling us to accelerate our growth and reach new heights. We are excited to continue our mission of transforming customer engagement as we head into the next chapter of our journey.”

NEC X’s Elev X! Ignite program transforms early-stage founders into seed-ready startups, offering a unique blend of strategic collaboration, engineering expertise, R&D resources, and up to $200K in equity funding to help early-stage startups achieve success. During the six- to nine-month program, Clikr worked closely with NEC X’s innovation team, engineers, industry experts, and mentors to refine their product, validate their business model, and prepare for scalable market entry. Clikr joined the program as part of cohort Batch 10, which began in Q3 2023.

With the completion of the Elev X! Ignite program, Clikr is poised for significant growth and market impact.

To learn more about Clikr and experience their advanced technology, visit https://www.clikr.ai.

NEC X recently opened applications for its latest Elev X! Ignite cohort, Batch 13. See how to apply to their venture studio program here.

About NEC X

NEC X is an innovation powerhouse and curator of disruptive startups backed by the global technology leadership of NEC. Leveraging 125 years of IT and network technologies expertise, NEC X’s startup-focused approach transforms visionary ideas into commercial successes that revolutionize how we work and live. Since its inception in 2018, NEC X has helped launch and grow more than 130 startups.

Their Silicon Valley programs – Elev X! Ignite and Elev X! Boost – equip early-stage startup founders with the tools to fast-track their tech development and adoption. Elev X! fuels startup success from inception to launch, connecting innovators with NEC’s 45,000 patents; global network of partners, mentors and advisors; reach into 55+ international markets; and $8 billion R&D ecosystem.

For more information, visit https://nec-x.com and https://www.elev-x.com.

About NEC Corporation

NEC Corporation has established itself as a leader in the integration of IT and network technologies while promoting the brand statement of “Orchestrating a brighter world.” NEC enables businesses and communities to adapt to rapid changes taking place in both society and the market as it provides for the social values of safety, security, fairness and efficiency to promote a more sustainable world where everyone has the chance to reach their full potential.

For more information, visit NEC at https://www.nec.com.

NEC is a registered trademark of NEC Corporation. All Rights Reserved. Other product or service marks mentioned herein are the trademarks of their respective owners. ©2024 NEC Corporation.

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