In an enablement category evaluation, Seismic is the top-ranked vendor in all three categories

Seismic Named a Leader in Revenue Enablement Market Report by Global Research and Advisory Firm

Natalie Beaulieu
Communications Director, Seismic
nbeaulieu@seismic.com

Seismic, the global leader in enablement, today announced it has been recognized as a Leader in The Forrester Wave^TM: Revenue Enablement Platforms, Q3 2024 report. According to the report, “Seismic delivers superior platform performance, information design, and value insights.”

In the report, Forrester evaluated 12 revenue enablement platform providers based on a 32-criterion assessment of each company’s current offering, strategy, and market presence. Seismic earned the highest possible scores in 26 of the 32 criteria, receiving the report’s top scores in all three categories.

Forrester’s analyst report says of Seismic: “The company is unique in its vision of enablement as a C-suite function, and it has built program management views and other capabilities into its platform to support revenue enablement teams.” Further, the report says, “Seismic is a good fit for midsized to large enterprises that want a scalable, full-featured content management and readiness solution from a vendor with a commitment to innovation, customer value, and customer success.”

“Forrester’s 2024 Wave reflects the exciting growth and increased importance of enablement to modern revenue teams. We believe Forrester has validated and recognized us as leading the way in defining a vision of what strategic enablement looks like – and then bringing that vision to life with the help of our customers,” said Doug Winter, CEO and co-founder, Seismic. “To me, this report highlights something I’m proud of – our deep commitment to customer-led innovation and building a thriving enablement community. Our customers are central to our success and innovation, and we share this recognition as a Leader with them as we continue to empower teams to grow and win.”

Seismic was previously evaluated in two separate Forrester Wave reports for sales readiness and sales content solutions, which Forrester has now consolidated into one: Revenue Enablement Platforms. According to the 2024 Forrester Wave report, “Based on customer demand and vendor strategies, this former Venn diagram is now a circle.” This change reflects the larger trend of businesses providing enablement to more than just sales teams, extending to all revenue-generating and customer-facing teams. In Seismic’s latest research, 97% of surveyed companies use enablement technology across multiple departments, which they report leads to increased operational efficiency (65%) and revenue (58%).

To read more about the findings of The Forrester Wave^TM: Revenue Enablement Platforms, Q3 2024, visit the Seismic Blog and download the full report on Seismic’s website.

About Seismic

Seismic is the global leader in enablement, helping organizations engage customers, enable teams, and ignite revenue growth. The Seismic Enablement Cloud^TM is the most powerful, unified enablement platform that equips customer-facing teams with the right skills, content, tools, and insights to grow and win. From the world’s largest enterprises to startups and small businesses, more than 2,000 organizations around the globe trust Seismic for their enablement needs. Seismic is headquartered in San Diego with offices across North America, Europe, and Australia.

To learn more, visit Seismic.com and follow us on LinkedIn, X (formerly Twitter) and Instagram.

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